Economic Development Strategy
Boynton Beach Economic Development Plan
JS&A, in partnership with Florida International University, created a citywide Economic Development Plan centered around leveraging placemaking for a stronger local economy in Boynton Beach.
Client
City of Boynton Beach
Service
Economic Development Strategy
Market Opportunity Analysis
Location
Boynton Beach, Florida
JS&A’s role involved helping the city better leverage their districts and placemaking efforts as an economic development tool while prioritizing community-based economic development.
Project Scope
Economic Development Strategy
Retail Market and Customer Base Analysis
Citywide Leakage and Gap Analysis
Economic Impact Analysis
Comparative Assessment
Opportunity Assessment
Placemaking Assessment
JS&A assessed citywide retail conditions in Boynton beach and identified current and potential economic engines and generators for stimulating economic growth. The COVID-19 pandemic caused a severe drop in retail spending in Boynton Beach throughout 2020. JS&A conducted an analysis of retail spending trends before and after the pandemic using credit card spending data.
JS&A conducted an opportunity assessment of Boynton Beach’s six distinct districts offering unique retail environments, orientations, and customer bases to define the city’s retail economy collectively. This included identifying potential placemaking locations and real estate assets with the strongest potential to become economic engines and catalysts for the City. JS&A identified competitive advantage (conditions, characteristics and assets) specific to Boynton Beach that could be articulated to attract new businesses.